Advantage of a self-hosted Blog. Why using a paid web hosting service is better for blogging.

Blogging is becoming more and more popular on the internet these days. Blogging can be an easy way for unexperienced (and experienced) users to put their thoughts and ideas online. If done correctly, a blog can be a great way to make money of your web page and/or add content value to an existing web site. However, this can only be taken advantage of if you are hosting your own blog

If you are using an existing blog network such as blogger or wordpress.com there is no way to monetize your blog. All the advertisements are controlled by your blog host and you cannot receive any of the advertising revenue generated by your site. Not only that, but any page rank(value of your blog to a search engine) is absorbed by the blog network.

When you are hosting your own blog, you have complete control over every aspect of your blog - including ad revenue. While it can be complicated and expensive to host it yourself, the advantage of self hosting your blog far outweighs this. In fact, if your site receives enough traffic, the cost to host your own blog will be covered many times over by ad revenue it has the potential to generate. Check out google adsense if you are interested monetizing your blog. It is very simple to use and can be easily integrated into your blogs’ theme. Another advantage of a self hosted blog is that you can add search value to your web site. Blogs are highly optimized for search engines and because of that, some blogs rank higher than the main web site it is incorporated with. You can use your blog to pass search value to other areas of your web site by linking your blog to specific pages of your web site.

If you are unsure of how to self host a blog, try and find a good web hosting company that provides blog web hosting. Some companies even offer auto installation of certain blog software such as WordPress. This can be really helpful if you don’t know the technical part of configuring the blog on a web server.
article source :http://blog.readysetconnect.com/2008/05/advantages-of-self-hosted-blogs/